About The Brand
About: Hoopsy sells environmentally friendly pregnancy tests that you wee on. Most people know Clearblue pregnancy tests but they are about 90% plastic which takes 30+ years to break down in landfill which then turns into microplastics and enters our food and waterways. We have a test that is 99% paper, 99% plastic free and still has the same 99%+ accuracy as Clearblue and other pregnancy tests.
We sell online worldwide and through retailers in the UK.
We also have a free online fertility community to support women on their journey. The brand was started by Lara after she went through two rounds of IVF at age 45 (neither were successful unfortunately), but she was shocked at the amount of plastic in all the tests and thought that there must be a better way.
The Influencer Campaign
Campaign: Women to talk about an eco pregnancy test
Brief: I am looking for women who are currently on their fertility journey or who are happy talking about our pregnancy test. You’d need to explain why our test is eco and that we are just as good as Clearblue (not in those words!)
Looking for content on socials or blogs that we will reshare.
Also, open to running competitions if this is something you think your audience would be keen for.
If you are currently trying to conceive and talking about it online I am happy to give you the product for free until you conceive.
We’re Looking For Influencers Who…
Cover these categories: Environment, Health, Lifestyle, Parenting, Vegetarian
Are based in: UK, Europe, USA
In Return, You’ll Get…
Compensation: Affiliate Commission, Gifted Product
Closing date: 23rd December 2023