About The Brand
Name: Planera
About: We’re Planera, a young start-up in the femtech space who has created the world’s first certified flushable menstrual pad.
Founded by a doctor and an engineer, Liv and Aaron, who were frustrated with companies forcing the responsibility of waste onto consumers. Planera is a new breed of responsible company and our mission is to free the planet from permanent waste.
Our certified flushable pad is made of just 3 materials and is more absorbent than the market leader. Once flushed, the pad breaks down into little plant fibres that then get transformed into clean water, biogas and fertiliser. Planera Pads contain zero microplastics.
The Influencer Campaign
Campaign: Feature The World’s First Certified Flushable Pad!
Brief: We are looking to grow our community and are looking for content creators to review our products and present content through static and video post formats. The aim of our campaign is to increase brand awareness and drive lead generation ahead of Planera’s launch later this year.
Brief:
- Free products and an agreed fee for each social media post
- Post format is a reel video/post + IG stories, the number of posts can be agreed with the influencer
- Content created must be original and should be aligned to engage with your current audience
- Content must be related to the chosen product to be promoted (Planera flushable pad)
- Content contains no other brands
- Hashtags to be included in the caption or comment: #ReGeneration #PlaneraPower
- Content should remain live on talent’s channel for twelve months (from first publication date)
- A contract will be drafted to suit each unique creator
We’re Looking For Influencers Who…
Cover these categories: Beauty, Environment, Free From, Health, Lifestyle, Other, Technology, Vegetarian, Vegan
Are based in: United Kingdom
In Return, You’ll Get…
Compensation: Gifted Product, Payment, Contact For More Details
Closing date: 26th April 2022
