About The Brand
Name: Slow Fashion Movement
About: We are Slow Fashion Movement, a NGO (RSIN: 863512896) headquartered in Amsterdam, Netherlands with a global presence that creates local impact.
Our mission is to educate and empower fashion consumers to make environmentally and socially conscious choices.
This means we encourage consumers to:
- Slow Down – Less shopping, more re-wearing, more sharing.
- Choose Consciously – Make informed fashion decisions that support environmental and social sustainability.
- Connect – Be a part of the Slow Fashion Community by exchanging knowledge and inspiration.
We envision a fashion ecosystem that protects the physical well-being of the planet and its people.
As an online-first organisation, our activities include:
- Campaigns that inform and educate, and drive community action and industry collaboration.
- Educational content that is backed by research and shared across social media platforms like Instagram and LinkedIn.
- Community building through events, local teams, ambassador program, collaboration with fashion institutes and student bodies and organisational training and development.
Sign-up for our flagship campaign, Slow Fashion Season 2022 from September 1st – 30th.
Want to be more involved? Apply below for:
- Partnership queries across campaigns, events, Instagram or LinkedIn
- Partnership queries as an NGO or University/School
- PR queries
- Ambassadors Program queries
- Local Teams queries
- Volunteering queries
The Influencer Campaign
Campaign: Slow Fashion Season 2022
Brief: Slow Fashion Movement’s flagship campaign is back in 2022 in a new format!
- Sign-up on to start your pledge.
- Commit to no new clothes from September 1st to 30th.
- Join the Slow Fashion community to explore a sustainable and ethical fashion lifestyle.
- Download the Supporter Kit here to amplify the campaign on your platforms.
#slowfashionseason2022 #slowfashionlifestyle #progressoverperfection
This Slow Fashion Season’s theme is ‘PROGRESS OVER PERFECTION’: The Slow Fashion Lifestyle.
Join us from September 1st – 30th to explore the ‘Everyday Dilemmas of the Slow Fashion Lifestyle’.
During Week 1 and 2 explore the internal factors that influence our Slow Fashion Lifestyles.
- How well do you understand the psychology of fashion consumption?
- How can we learn to adopt and commit to a Slow Fashion Lifestyle?
During Week 3 and 4 explore the external factors that influence our Slow Fashion Lifestyles.
- How does fashion consumption impact the environment?
- How do Slow Fashion practices protect the environment?
The answers are not as easy as you might have read or heard before! Sustainability as a concept is absolute but in practise it’s easier said than done. Individual preferences, societal conditioning, access to alternatives and infrastructure, etc. influence our individual and collective capacities to be more conscious in our consumption of fashion, including sustainable and ethical fashion.
Pledge to not buy new clothes for 30 days during Slow Fashion Season 2022 and learn about the good AND the imperfect of the Slow Fashion Lifestyle with a growing and supportive Slow Fashion community.
We’re Looking For Influencers Who…
Cover these categories: Fashion, Lifestyle
Are based in: Global
In Return, You’ll Get…
Compensation: Free Entry
Closing date: 30th September 2022
