About The Brand
Name: Coconut Matter
About us: Just with soap bottles in the US, we’d fill 1,164 football fields. Not Gorgeous.
COCONUT MATTER is an ethically made beauty social and eco enterprise on a mission to reduce the plastic waste in our bathroom. Only 1 in 5 people recycle toiletries. We’re determined to make things easier!
The beauty sector generated over 142 billion units of packaging in 2018 – most of which ended up in landfill or the ocean. Facts are that only 50% of bathrooms products’ waste is recycled, simply because we don’t tend to have a recycling bin in our WC’s. Are major corporations doing enough to kick the habit? Definitely not. WE ARE.
Our first target: Deodorants. It matters to your pretty armpits and overall health.
Coconut Matter natural deodorants are vegan, cruelty-free using 18 plant-based ingredients. Toxin-free, no aluminium, no baking soda, no paragons, no phthalates.
The packaging is zero waste as it’s 100% biodegradable. It comes in a paper stick, it’s light (perfect for your handbag or travelling or display in your bathroom). It’s effective, proved no body odour for 24 hours, no stickiness, no stains – silky & smooth. One deodorant lasts up to 4 months as we are on a mission to reduce the carbon footprint of the products as well.
The Feature Opportunity
Opportunity: Bloggers On a Mission to Reduce Bathroom Waste with Biodegradable Natural Deodorants
Brief: There seems to be a general lack of data when it comes to deodorants waste we generate every year. We know that most ethical bloggers would have long time switched to a more eco-friendly choice for their armpits, but we’d love to get feedback on how much waste each of us could save only with deodorants and how the overall average would look like if we manage to put the numbers together.
And then, hopefully, you will love our deodorants and review how much you like the smell, the feel, how effective it is on you to control body odour, maybe which one is your favourite in the MOOD natural deodorant range. We’d also be very interested in your feedback on the packaging and if you happen to compost, mention that we also are 100% biodegradable.
All bloggers who participate in this challenge will receive a Coconut Matter MOOD deodorant box with HERO, SPRING, ZEN & FREE (this is a year worth of deodorants).
We’re Looking For Influencers Who…
Fit this brief: In this challenge, our plan is to gather all of your numbers, from each of the bloggers who decide to work with us on this feature, and we will mention you also on our blog with a backlink to your website. We are also very generous in promoting your personal brand, so if you have a logotype we’d love to have you included on our media section & press kit. Are you in?
Cover these categories: Beauty, Environment, Fashion, Fitness, Free From, Health, Home, Lifestyle, Parenting, Travel, Vegan
Are based in: We prefer English speaking countries such as United States, United Kingdom or Australia, but anyone is welcome. We are on a mission to tell the world how important it is to reduce plastic waste in our bathrooms!
In Return, You’ll Get…
Compensation: Gifted product
Closing date: 15th September 2019