About The Brand
Name: Organic Basics
About us: The fashion industry is a dirty bastard. Organic Basics was created in 2015 by four Danish guys who wanted to change that. We were tired of regularly buying, wearing, washing, and throwing away our overpriced big branded underwear. We thought it was unsustainable, bad for the environment, and a big waste of our time and money. It was definitely about time that somebody broke the traditionally bad standards of the fashion industry and the poor life cycle of our underwear. We decided that it could be done much better.
The Invisible collection is made to both feel invisible and look good. No more panty lines. No more rolling fabric. No more riding up. We’re keeping it simple and functional, as the Scandinavians do. We’ve combined recycled fabrics with advanced cutting and sewing technology to create a no-roll, clean-cut, minimal visible panty line (MVPL) for your everyday wardrobe. Say goodbye to visible panty lines.
The Feature Opportunity
Opportunity: Sustainable Fashion/Lifestyle Bloggers Wanted to Review Seamless Products
Brief: We expect the blogger to review the products in a blog post or a Youtube video, while also introducing their audience to the brand and its core values. The content piece (blog post/video) should be promoted across all social media profiles of the blogger. There should be a coupon code and a link to the e-shop in every piece of the promotional content.
We’re Looking For Influencers Who…
Fit the following: We are looking for bloggers who create content related to sustainable/ethical fashion, sustainable lifestyle, sustainable traveling, zero waste or low waste lifestyle, minimalism, veganism, yoga, etc.
We hope that the bloggers who are going to promote us have around 20k followers on Instagram and a healthy engagement rate.
We will prioritise the influencers who have a similar target audience to ours. If you’re interested, please send us your media kit (if you have one), a link to your blog and a screenshot of your IG analytics (age group and country data should be visible).
Cover these categories: Environment, Fashion, Fitness, Health, Lifestyle, Other, Travel, Vegetarian, Vegan
Are based in: UK, Germany, Benelux and the Nordics
In Return, You’ll Get…
Compensation: Gifted product, Payment
Closing date: 3rd November 2018
